Thursday 29 October 2015

Host Social Media Events

You can build a loyal, raving community by hosting online events that put the focus on your fans.A fun and effective online event is hosting a “Fan Page Friday”.it’s essentially a virtual networking party where you allow all your fans to share links to social media marketing tools their own pages on your page.The event can last as long as 24 hours or more and is a great way to discover new businesses, get more fans, and build tremendous community while increasing your EdgeRank (news feed visibility), too.Many page owners launch a Fan Page Friday event every week; however, I find it much more effective to host one about every four to six weeks, as it has a bigger impact. On my last virtual party, several social media marketing software thousand page owners participated, many of whom picked up as much as a hundred or more new fans as a result.
Social Media

Social Media Tactics Every Small Business Should Be Using

Social media marketing marketing social media is no longer an option for today’s small business owner.With as many as 90% of small businesses using social media, the question isn’t when, but how you will use it to expand and grow your reach.But too often, business owners feel stumped by social media, allowing it to take a back seat instead of harnessing its power.Maybe it’s a fear of the unknown or the overwhelm that comes with learning something new. Whatever the case, the effective use of social media can confuse even the most seasoned business marketer.But the good news is this.No matter what stage you’re in, you can reinvent your online presence.Make a few tweaks to shift your use of social media and immediately improve your results.
business plan, campaign, or project comes down to benefits of social media marketing Tactics, Tools, and Strategies.To conceive, develop, and implement a sound social media marketing strategic plan that will be successful needs to have those three critical components.The order of execution may vary depending upon the person developing the plan. Some people do better with looking at lots of tools and asking themselves “How can I use these tools to accomplish my goals and which ones do I use? While others may look at tactics that have been tried and proven successful and determine which tactics best apply to them and their goals. And, many start with developing a sound strategy, then determine which tactics and tools best suits their needs to accomplish their goals.For this example, I will take them in the order of Strategy, Tactics, and Tools. So let’s begin by looking at the three levels of strategy necessary for developing a strong successful social media marketing plan.

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